Senior Google Analytics Expert (f/m) 80-100%

Tamedia is the leading private media group in Switzerland. The digital platforms, daily and weekly newspapers and magazines of Tamedia offer overview, classification and selection. The company was founded in 1893 and employs a staff of approximately 3,400 in Switzerland, Austria, Denmark, France, Germany, Israel, Luxembourg and Serbia. It has been traded at the Swiss stock exchange since 2000.

Are you passionate about increasing the performance of online platforms and would you like to apply your passion and skills to some of the leading Swiss online platforms such as Tutti, Homegate, Ricardo, Doodle and so on? We're looking for a data wizard and Google Analytics expert, who can build the bridge to the business side, to expand our central team at Tamedia. 

With your deep knowledge in Google Analytics, you can consult our online platforms an all questions about behavioral user Data. You help them to ask the right questions and find the data to answer them. You will be working not only in a consulting role but also being hands on, with support of specialists for the most technical challenges.


Responsibilities  

Help solve Tamedia’s user tracking challenges and strengthen its data-driven decision culture by: 

  • Helping Tamedia's portfolio companies achieve a new level in user tracking and analysis by translating business needs into technological solutions
  • Fully manage tracking and analysis projects with multiple stakeholders of diverse expertise 
  • Creating technical guidelines on best practices of the implementation of Google Analytics 
  • Enabling an actionable view on user data by providing custom tailored dashboards and reports 
  • Working on challenging marketing and user analytics topics 
  • Providing knowledge transfer that enables stakeholders throughout Tamedia’s company portfolio to spot opportunities and perform analyses in Google Analytics 
  • Helping to develop models for marketers to find the most efficient channels, audiences and messages for their brands 
  • Work in a team of highly skilled specialists

 

Skillset 

  • Excellent knowledge of Google Analytics (360) and related technologies on both, a technical and tool handling level
  • Experience in translating business needs in technological solutions and vice versa
  • Good understanding of front end technologies for both web and (native) mobile apps (HTML, CSS, JavaScript, Java, Swift) 
  • Self-driven, entrepreneurial and an excellent problem solver
  • Stays up-to-date with latest trends in (digital) marketing and measurement
  • Proficiency in English 

 

Preferred Skills 

  • Proficiency in German 
  • Experience as a digital marketing manager 
  • Experience in planning and setting up A/B tests


 

We do not accept unsolicited CVs from Third Party Agencies.

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Department

Zürich

Werdstrasse 21
8021 Zürich Wegbeschreibung

Workplace, office and culture

​Workplace, office and culture​

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